Is Sales Navigator Worth It? An Operator’s Take
I’ve had the “is Sales Navigator worth it” conversation more times than I can count. Usually it’s a founder or a fractional exec who just got off a LinkedIn sales call, saw the price tag, and wants someone to tell them whether they’re about to waste money. So let me give you the straight answer […]
LinkedIn Outreach Automation Tools for Founders
I’ve run outbound for 10 years. Booked over 7,000 meetings doing it. And in that whole stretch I’ve watched founders waste more money on LinkedIn outreach automation tools than on almost anything else in their go-to-market budget. Not because the tools are bad. Because they buy the tool expecting it to fix a problem the […]
LinkedIn Outreach Automation for Founders (2026)
I spent 10 years running outbound for clients. We booked over 7,000 meetings doing it. And the single biggest thing I learned is this: automation doesn’t fail because the software is bad. It fails because people automate the wrong half of the job. Most founders think LinkedIn outreach automation means “a robot sends connection requests […]
B2B Prospecting Software: What Actually Works
I spent 10 years running outbound for clients before I built any software. We booked over 7,000 meetings doing that work. So when I talk about B2B prospecting software, I’m not talking from a product demo. I’m talking from a decade of sending messages that either got replies or got ignored. Here’s the thing nobody […]
B2B Prospecting Tool: What Actually Works in 2026
I’ve spent 10 years running outbound. RPP booked over 7,000 meetings doing it. So when someone asks me which B2B prospecting tool to buy, I don’t give them a feature checklist. I tell them what actually books meetings, because most of the tools on the market solve the wrong half of the problem. Here’s the […]
LinkedIn Engagement Rate: What It Is, Why It Matters, and How to Improve Yours
Most LinkedIn engagement rate advice is recycled vanity-metrics talk. Here’s how the engagement rate actually works, what counts as healthy in 2026, and what to do if yours is low. There’s a number on your LinkedIn analytics dashboard that most people glance at, don’t fully understand, and forget about: engagement rate. That’s a mistake. LinkedIn’s […]
Client Acquisition Strategy: A Practical Playbook for B2B Service Businesses in 2026
Most client acquisition advice is written for SaaS or consumer brands. Here’s what actually works for service businesses — consultants, agencies, advisors, and solo operators. A consultant asked me this question last quarter. “I’ve been doing this for 12 years. I’ve built a great reputation. My clients love me. And I still have no idea […]
Best Lead Generation Tools for B2B Founders and Small Teams in 2026
Most “best lead generation tools” lists are sponsored placements. Here’s the actual stack — what each tool does well, what it doesn’t, and where to start if you’re a founder running outbound yourself. If you’re a B2B founder who needs more meetings and doesn’t have an SDR team, picking the right lead generation tools is […]
LinkedIn Automation Tools: The Honest Buying Guide for 2026
LinkedIn automation tools sit in the gray zone between “fast lane to pipeline” and “fast lane to a banned account.” Here’s the honest breakdown — what each tool does, what’s safe, and where the line actually is. LinkedIn automation tools are the most controversial category in B2B sales tech. The marketing pitch is irresistible: “Generate […]
Best AI Sales Tools for B2B Outbound in 2026
Most “best AI sales tools” lists are recycled press releases. Here’s what each AI sales tool actually does in 2026, where it earns its place in the stack, and which one to start with based on your situation. Every B2B sales tool now claims to be “AI-powered.” Most of those claims are marketing. Some have […]